| Portfolio | Drill Down | Bottom up | Etched in Stone | Utilize |
| Asset[s] | Data Driven | Discovery | Scenario[s] | Level Playing Field |
| Go Live | Empower[ment] | BUZZWORD BINGO (free square) | Leadership | Prototype |
| Success | Business Opportunity | Mindset | Grow | Cutting Edge |
| Transformative | Team Player | Pushback | Metadata | Skill set(s) |
| Dashboard | Downsize | In a Nutshell | Total Quality [or] Quality Driven | Road map |
| Tailwind[s] | Leadership | Automated | Big Picture | Green |
| Drop the Ball | Value | BUZZWORD BINGO (free square) | Viral | Back-end |
| Gap Analysis | Connectivity | Technologies | Innovation / Innovated | Run the Numbers |
| Convergent | Secret sauce | Empower[ment] | Virtual / Virtualization | Omnichannel / Cross Channel |