| Portfolio | Quick win | End to end | Re-engagement | Agnostic |
| Goal[s] | Seamless | Ecosystem | Non-Traditional Management | Segment |
| Herding Cats | Mind Share | BUZZWORD BINGO (free square) | Monoply | Partner |
| Capacity | Win-win | Marketing / Promotional Collateral | Grow | Heads up |
| Touch Base | Skill set(s) | New Economy | Total Quality [or] Quality Driven | Tasked |
| Diversity | Drill Down | Braindump | Top down | Eyeballs |
| Collaborate / Collaboration | Gap Analysis | Skill set(s) | Vertical Market | Real-Time |
| Demographic | Virtual / Virtualization | BUZZWORD BINGO (free square) | Solution(s) | Policy[ies] |
| Knowledge Base | Landing Page[s] | Process | Reinvent[ing] the wheel | Tailwind[s] |
| Timeline(s) | Best of Breed | Control Group | Application Service Provider (ASP) | Soup to nuts 24/7 |