| Demographic | ETA | Leadership | Scenario[s] | Innovation / Innovated |
| Asset[s] | On the back end | Optimization | Patent | Reverse Engineer |
| Best Practice | Team Player | BUZZWORD BINGO (free square) | Knowledge Base | Phase |
| Partner | Policy[ies] | Leverage | Off the Shelf | Non-Traditional Management |
| Target Audience | Advantage | Streamline | Basically | Back to the drawing board |
| Go Live | Circle the wagons | Scope | Scale | Total Quality [or] Quality Driven |
| Revisit | Convergent | Omnichannel / Cross Channel | Band-aid | Basically |
| Soup to nuts 24/7 | Challenge[s] | BUZZWORD BINGO (free square) | Reswizzle | Partner |
| Quick win | One to one | Traction | Client Focus[ed] | Up-Sell |
| Team Building | Service Oriented | Level Playing Field | Fault Tolerant | Sales Driven |