| Elephant in the room | Walk the Talk | Restructuring | Engage | Out Source |
| Service Oriented | On Board | High-Level | Lean In | Ball Park |
| Brand[ing] | Think Outside the Box | BUZZWORD BINGO (free square) | Cutting Edge | Game Plan |
| Performance | Leadership | Issues | Virtual / Virtualization | Expectations |
| Time to Market | Tasked | Objectives | Upside | End to end |
| Agnostic | Reinvent[ing] the wheel | Compelling | No-Brainer | Knowledge Transfer |
| Client Focus[ed] | Think Outside the Box | Deadlines | In a Nutshell | Omnichannel / Cross Channel |
| Conversion | Reuse / Reusability | BUZZWORD BINGO (free square) | Portfolio | Dynamic |
| Dashboard | Market Leader | Segment | Deliverable[s] | Off-line |
| Lean In | Back to the drawing board | Granular | Fast Track | Circle the wagons |