| Critical Path / Issue | Followup | Guidance | Lead The Field / Occupy The Field | Drop the Ball |
| Measurement | Impact[ful] | Negotiated | Customer Service | Deliverable[s] |
| Sustainable | Up-Sell | BUZZWORD BINGO (free square) | Omnichannel / Cross Channel | Service Oriented |
| That being said / Having said that | Cost | Convergent | Heads up | Game Plan |
| Tailwind[s] | Hardball | Opportunity | Target Audience | Objectives |
| Prototype | Initial Assessment | Application Service Provider (ASP) | Sales Driven | Legacy |
| Drop the Ball | Ball Park | Skill set(s) | Perspective | Gap Analysis |
| B2B | Lean In | BUZZWORD BINGO (free square) | Go Live | Key Factor / Words |
| Deliverable[s] | On The Same Page | Up-Sell | Growth | Re-engagement |
| Scenario[s] | Non-Traditional Management | Success | Promotion | Run the Numbers |