| Mindset | Connectivity | Upside | Convergent | ETA |
| Relevance | Fault Tolerant | Issues | Win-win | Reach out |
| Cascade Graph | Team Building | BUZZWORD BINGO (free square) | Partner | Off the Shelf |
| One Stop Shop | Ramp Up | Total Quality [or] Quality Driven | Downsize | Top Of The Game |
| Granular | Segment | Metadata | Marketing / Promotional Collateral | Big Picture |
| Personalization | No-Brainer | Promotion | Emerging markets | That being said / Having said that |
| E-business | Data Driven | Pushback | Mindset | Go to market |
| Band-aid | Total Cost of Ownership (TCO) | BUZZWORD BINGO (free square) | Portal | |
| Seamless | Brand[ing] | Streamline | Bandwidth | Basically |
| Granular | Vertical Market | Return on Investment (ROI) | Leverage | Control Group |