| Level Playing Field | Best Practice | Out of the [Box | Loop] | Policy[ies] | Target Audience |
| Business Opportunity | Mission Critical | Upside | Multitask[ing] | Fault Tolerant |
| Level Set | Team Player | BUZZWORD BINGO (free square) | Customer Oriented | Opportunity |
| Touch Base | Omnichannel / Cross Channel | Ownership | Scope | Engage |
| Knowledge Transfer | Time to Market | Discovery | Basically | Benchmark |
| Go to market | Cost | Opportunity | Circle the wagons | Elevator pitch |
| Synergy / Synergies | Statement of Work (SOW) | Leadership | Goal oriented | Knowledge Base |
| Sticky-ness | At the end of the day | BUZZWORD BINGO (free square) | Tailwind[s] | Segment |
| Paradigm | Phase | Back to the drawing board | Action Item / Action It | Experiences |
| Up-Sell | Omnichannel / Cross Channel | Intellectual Property | 30,000 foot view | Traction |