| Go Public | Patent | One to one | Prioritized | Run it up the flagpole |
| Relevance | Convergent | Market Leader | Buzz | Cross Sell |
| Innovation / Innovated | Promotion | BUZZWORD BINGO (free square) | Value | Diversity |
| Agenda | Scope | Followup | Total Cost of Ownership (TCO) | Retention |
| Soup to nuts 24/7 | Collaborate / Collaboration | 30,000 foot view | Benchmark | Laser-focused |
| Conversation | Leverage | Reuse / Reusability | Best Practice | E-commerce |
| Customer Oriented | Communication | Drop the Ball | Monoply | User Friendly |
| Metadata | Offline | BUZZWORD BINGO (free square) | Omnichannel / Cross Channel | Opportunity |
| On the back end | Vertical Market | Top Of The Game | Reverse Engineer | Collaborate / Collaboration |
| Up to speed | Expectations | Up-Sell | Drill Down | Return on Investment (ROI) |