| Deep dive | Think Outside the Box | Run the Numbers | Transformative | Win-win |
| Tasked | Brain Storm / Mind Shower | End to end | Red Flag | Moving/Going Forward |
| Due dilligence | Eyeballs | BUZZWORD BINGO (free square) | Customer Service | Synergy / Synergies |
| Project | Conversion | Drink the Kool-Aid | Segment | Automated |
| Reactivation | Portal | Solution(s) | Fast Track | Raising the Bar |
| Reverse Engineer | At the end of the day | Focused | Raising the Bar | Paradigm |
| On Board | Quick win | Demographic | Low-Hanging Fruit | Agenda |
| Deadlines | Bandwidth | BUZZWORD BINGO (free square) | Acquisition | Sticky-ness |
| Buzz | Drink the Kool-Aid | Search Engine Optimization | Aggregate | Experiences |
| Best of Breed | Team Building | Application Service Provider (ASP) | Off-line | Exposure |