| Policy[ies] | Connectivity | Knowledge Transfer | Reach out | On the back end |
| Aggregate | Collaborate / Collaboration | Turnkey | Omnichannel / Cross Channel | Search Engine Optimization |
| Green | E-business | BUZZWORD BINGO (free square) | Run the Numbers | Drill Down |
| Value | Ball Park | Eyeballs | One Stop Shop | Application Service Provider (ASP) |
| Cascade Graph | Brain Storm / Mind Shower | Marketing / Promotional Collateral | Customer Relationship Management (CRM) | Promotion |
| Search Engine Optimization | First to market | Off-line | Total Quality [or] Quality Driven | Segment |
| Traction | Customer Centric | Reswizzle | Utilize | Team Player |
| Promotion | Back-end | BUZZWORD BINGO (free square) | Green | Game Plan |
| Prototype | Real-Time | Vertical Market | Action Item / Action It | Back to the drawing board |
| Scope | Up-Sell | Application Service Provider (ASP) | Top down | Sustainable / Sustainability |