| Reswizzle | Compelling | Performance | Out of the [Box | Loop] | Expectations |
| Optimization | Service Oriented | Etched in Stone | Business Plan | Call to Action |
| Segment | Metrics | BUZZWORD BINGO (free square) | Action Item / Action It | Policy[ies] |
| Gap Analysis | In a Nutshell | Reactivation | Connectivity | Conversion |
| Sustainable | Growth | Heads up | Timeline(s) | Total Quality [or] Quality Driven |
| Compelling | Mindset | Ownership | Conversion | Asset[s] |
| Level Playing Field | Collaborate / Collaboration | Focused | Engage | Sustainable / Sustainability |
| Cadence Call | Team Player | BUZZWORD BINGO (free square) | Marketing / Promotional Collateral | Metadata |
| Business Plan | First to market | Goal[s] | Growth | Multitask[ing] |
| Profit[ability] | Integration | Knowledge Base | Fast Track | ETA |