| Scope | Action Item / Action It | Center of Excellence | Gap Analysis | Sustainable / Sustainability |
| Cross Sell | Business Opportunity | Business Plan | Client Focus[ed] | Diversity |
| Deploy | Level Playing Field | BUZZWORD BINGO (free square) | Solution(s) | A-B Testing |
| Sticky-ness | Targeted | Prioritized | Landing Page[s] | Ball Park |
| Metrics | Touch Base | Raising the Bar | Time to Market | Conversion |
| Elephant in the room | Ecosystem | Out of the [Box | Loop] | Perspective | Content Management |
| Market Window | Negotiated | Reswizzle | Road map | On The Same Page |
| Deliverable[s] | Resource[s] | BUZZWORD BINGO (free square) | Landing Page[s] | Technologies |
| Best of Breed | Value | Sustainable / Sustainability | Core Competency / Core Competencies | Conversion |
| Strategize | Granular | Up to speed | Popup | Knowledge Base |