| Reuse / Reusability | Circle Back | Drink the Kool-Aid | Scale | Integration |
| Reinvent[ing] the wheel | Sales Driven | Differentiation | On Board | Multitask[ing] |
| Tailwind[s] | Top down | BUZZWORD BINGO (free square) | Conversation | Back to the drawing board |
| Retention | Challenge[s] | Customer Service | Targeted | Omnichannel / Cross Channel |
| Reactivation | Win-win | Leadership | Ownership | High-Level |
| Moving/Going Forward | Market Window | Green | Key Factor / Words | Capacity |
| Workflow | Raising the Bar | Demographic | ETA | Deep dive |
| Benchmark | Win-win | BUZZWORD BINGO (free square) | Process | Brand[ing] |
| Granular | Value | Back-end | Utilize | Best Practice |
| Omnichannel / Cross Channel | Big Picture | Mind Share | Team Player | Agenda |