| Skill set(s) | Portfolio | Cascade Graph | Goal oriented | Policy[ies] |
| Level Playing Field | Diversity | Fault Tolerant | Ramp Up | Focused |
| Hardball | Popup | BUZZWORD BINGO (free square) | Metrics | At the end of the day |
| High-Level | Perspective | Knowledge Base | Quick win | Application Service Provider (ASP) |
| Tasked | Initial Assessment | Omnichannel / Cross Channel | Reconfigure | Dashboard |
| Out Source | Conversation | Up-Sell | Double down | Communication |
| Re-engagement | Sticky-ness | Experiences | Red Flag | Search Engine Optimization |
| Go Live | E-tailers | BUZZWORD BINGO (free square) | Workflow | Ball Park |
| Reinvigorate | Viral | Policy[ies] | Transformative | Etched in Stone |
| Customer Relationship Management (CRM) | Timeline(s) | Sales Driven | Go to market | Integration |