| Agenda | Customer Service | Run the Numbers | Real-Time | Search Engine Optimization |
| Fault Tolerant | Proactive | Up to speed | Prioritized | Convergent |
| Asset[s] | Wow Factor | BUZZWORD BINGO (free square) | Ecosystem | Upside |
| B2B | End to end | One to one | Impact[ful] | Core Competency / Core Competencies |
| Discovery | Customer Relationship Management (CRM) | Robust | Demographic | Client Focus[ed] |
| User Friendly | Communication | Bottom Line | Center of Excellence | Run the Numbers |
| Critical Path / Issue | Action Item / Action It | Expectations | Touchpoints | Customer Facing |
| Utilize | Best Practice | BUZZWORD BINGO (free square) | Fast Track | Legacy |
| Go to market | Etched in Stone | Deadlines | Red Flag | Up-Sell |
| Automated | Innovation / Innovated | Team Player | E-commerce | Reuse / Reusability |