| Wow Factor | Key Factor / Words | Impact[ful] | Robust | Strategy |
| Total Cost of Ownership (TCO) | Reach out | Dynamic | Prioritized | Think Outside the Box |
| Followup | Opportunity | BUZZWORD BINGO (free square) | Conversion | Promotion |
| Brand[ing] | Relevance | Workflow | Paradigm | Laser-focused |
| Bandwidth | Technologies | Deploy | Aggregate | Drill Down |
| Offline | Braindump | Walk the Talk | Ramp Up | Game Plan |
| Out of the [Box | Loop] | Opportunity | Gap Analysis | Road map | Cross Sell |
| Multitask[ing] | Mindset | BUZZWORD BINGO (free square) | Eyeballs | Grow |
| Secret sauce | Deep dive | Policy[ies] | Streamline | Knowledge Base |
| Optimization | Back-end | Core Competency / Core Competencies | Service Oriented | Portfolio |