| Partner | Reswizzle | Strategize | Heads up | Lead The Field / Occupy The Field |
| Open Source | Game Plan | Promotion | Capacity | Granular |
| Client Focus[ed] | Aggregate | BUZZWORD BINGO (free square) | Innovation / Innovated | Agenda |
| Goal[s] | Think Outside the Box | Due dilligence | Agnostic | Heavy lifting |
| Intellectual Property | Portfolio | Prototype | Network[ing] | Up to speed |
| Circle the wagons | Brand[ing] | Connectivity | Data Mining | Control Group |
| Eyeballs | Best of Breed | Revisit | E-tailers | Big Picture |
| Service Oriented | Tasked | BUZZWORD BINGO (free square) | Marketing / Promotional Collateral | Solution(s) |
| Search Engine Optimization | Diversity | First to market | Sticky-ness | Tailwind[s] |
| Time to Market | Core Competency / Core Competencies | Basically | Automated | Dynamic |