| Red Flag | Time to Market | Team Player | Scope | Business Plan |
| Scenario[s] | Service Oriented | Initial Assessment | Basically | Lead The Field / Occupy The Field |
| Laser-focused | Metrics | BUZZWORD BINGO (free square) | Leverage | Business Opportunity |
| Cross Sell | Revisit | Granular | Pushback | Negotiated |
| Empower[ment] | Sustainable / Sustainability | Go Public | Green | Success |
| Tailwind[s] | Engage | Back to the drawing board | Acquisition | One Stop Shop |
| Goal[s] | Customer Centric | Relevance | No-Brainer | Basically |
| Challenge[s] | Prioritized | BUZZWORD BINGO (free square) | Non-Traditional Management | Technologies |
| Win-win | Red Flag | Core Competency / Core Competencies | Go to market | Bandwidth |
| Agenda | Conversation | Touch Base | Braindump | Scope |