| Integration | Traction | Run the Numbers | ETA | Sustainable / Sustainability |
| Statement of Work (SOW) | Network[ing] | Touch Base | On the back end | Optimization |
| Offline | Monetize | BUZZWORD BINGO (free square) | Sustainable | Reswizzle |
| Benchmark | At the end of the day | Green | Critical Path / Issue | Turnkey |
| B2B | Metadata | Profit[ability] | Synergy / Synergies | Return on Investment (ROI) |
| Tailwind[s] | Best of Breed | Up-Sell | Legacy | Knowledge Base |
| Compelling | Conversion | On the back end | Cadence Call | Run it up the flagpole |
| Drink the Kool-Aid | Team Player | BUZZWORD BINGO (free square) | Key Factor / Words | Value |
| Exposure | High-Level | Total Quality [or] Quality Driven | Off-line | Sustainable |
| Buzz | End to end | Statement of Work (SOW) | Bottom Line | Time to Market |