| A-B Testing | Wow Factor | Off Site Meeting | Acquisition | Measurement |
| Reverse Engineer | Capacity | Strategic | Popup | Total Cost of Ownership (TCO) |
| Workshop | Metrics | BUZZWORD BINGO (free square) | Segment | Fault Tolerant |
| Monoply | Center of Excellence | Return on Investment (ROI) | Go Public | Offline |
| Deadlines | Level Playing Field | Virtual / Virtualization | Market Window | Off-line |
| Client Focus[ed] | Strategy | Seamless | Issues | Objectives |
| Heavy lifting | Demographic | Phase | Strategic | Strategize |
| Legacy | Traction | BUZZWORD BINGO (free square) | Circle Back | First to market |
| Expectations | Cascade Graph | Reach out | Open Source | Followup |
| Out of the [Box | Loop] | In a Nutshell | Burn rate | Omnichannel / Cross Channel |