| Drop the Ball | Reconfigure | Experiences | Gap Analysis | Network[ing] |
| Pipeline | Niche[s] | Agenda | Paradigm | Cutting Edge |
| Guidance | Engage | BUZZWORD BINGO (free square) | Lead The Field / Occupy The Field | Soup to nuts 24/7 |
| Data Driven | Marketing / Promotional Collateral | Service Oriented | Touchpoints | A-B Testing |
| Scenario[s] | Optimization | Cadence Call | Leadership | Innovation / Innovated |
| Buzz | At the end of the day | Dynamic | Connectivity | Innovation / Innovated |
| Best of Breed | Collaborate / Collaboration | Performance | Reswizzle | Top down |
| Metrics | Goal oriented | BUZZWORD BINGO (free square) | Return on Investment (ROI) | Laser-focused |
| Deadlines | Web 2.0 / 3.0 | Negotiated | One Stop Shop | Cutting Edge |
| Heavy lifting | Drop the Ball | Brand[ing] | Offline | Off Site Meeting |