| Integration | Dashboard | Ownership | Strategic | Business Opportunity |
| Customer Relationship Management (CRM) | Non-Traditional Management | Offline | Laser-focused | Google Juice |
| Control Group | Flexibility | BUZZWORD BINGO (free square) | User Friendly | Level Playing Field |
| Braindump | Lead The Field / Occupy The Field | Downsize | Exposure | Grow |
| Green | Asset[s] | Scenario[s] | Client Focus[ed] | Policy[ies] |
| Top down | Mind Share | Market Window | Out of the [Box | Loop] | Exposure |
| Walk the Talk | Perspective | Agenda | Off-line | Opportunity |
| Run it up the flagpole | No-Brainer | BUZZWORD BINGO (free square) | Lean In | Innovation / Innovated |
| Drink the Kool-Aid | Bandwidth | Elevator pitch | Ball Park | Omnichannel / Cross Channel |
| Data Mining | Reconfigure | Non-Traditional Management | Performance | Revenue |