| Marketing / Promotional Collateral | Monoply | Heavy lifting | Differentiation | Promotion |
| Go Public | Multitask[ing] | Circle Back | Timeline(s) | Mind Share |
| Discovery | Prototype | BUZZWORD BINGO (free square) | Demographic | Key Factor / Words |
| Retention | Performance | Skill set(s) | Relevance | Top Of The Game |
| High-Level | Call to Action | Data Mining | Negotiated | Capacity |
| Best Practice | Customer Relationship Management (CRM) | Skill set(s) | Re-engagement | Red Flag |
| A-B Testing | Front Lines | Fault Tolerant | Drink the Kool-Aid | Pipeline |
| Performance | On the back end | BUZZWORD BINGO (free square) | E-tailers | Virtual / Virtualization |
| Measurement | Team Player | Compelling | Action Item / Action It | Prioritized |
| Success | Call to Action | Customer Service | Transformative | Patent |