| Emerging markets | Soup to nuts 24/7 | Sales Driven | Solution(s) | Conversion |
| Laser-focused | Opportunity | Drink the Kool-Aid | Downsize | Upside |
| Fast Track | Search Engine Optimization | BUZZWORD BINGO (free square) | Reuse / Reusability | Re-engagement |
| Center of Excellence | Granular | Run it up the flagpole | Vision statement | Seamless |
| Ecosystem | Process | Ramp Up | Top down | Total Quality [or] Quality Driven |
| Growth | Paradigm | Goal oriented | Promotion | Benefit analysis |
| Policy[ies] | Automated | Off Site Meeting | Back-end | Focused |
| Sticky-ness | Back to the drawing board | BUZZWORD BINGO (free square) | Team Building | Knowledge Transfer |
| Walk the Talk | Omnichannel / Cross Channel | Competitive | Drink the Kool-Aid | Raising the Bar |
| Transformative | Reactivation | Mindset | Go Live | Elephant in the room |