| Knowledge Base | Business Opportunity | Customer Centric | Burn rate | Monoply |
| Goal oriented | No-Brainer | Sales Driven | Deliverable[s] | Facilitate |
| Customer Facing | Circle the wagons | BUZZWORD BINGO (free square) | First to market | Best of Breed |
| Deadlines | Discovery | Functionality | Growth | Off-line |
| Google Juice | Downsize | Call to Action | Deep dive | Strategize |
| Secret sauce | Solution(s) | In a Nutshell | Level Set | Service Oriented |
| Pushback | Vision statement | Customer Service | Reactivation | Customer Centric |
| Out Source | Success | BUZZWORD BINGO (free square) | Differentiation | Prioritized |
| Off Site Meeting | Flexibility | Offline | Monoply | Customer Oriented |
| Phase | Reach out | On Board | Data Driven | Go Public |