| Cadence Call | Soup to nuts 24/7 | Target Audience | Service Oriented | Metadata |
| Collaborate / Collaboration | Marketing / Promotional Collateral | Customer Centric | Legacy | Turnkey |
| Run the Numbers | Skill set(s) | BUZZWORD BINGO (free square) | Goal[s] | Cost |
| Issues | Etched in Stone | Vision statement | Prototype | Compelling |
| Sticky-ness | Grow | Omnichannel / Cross Channel | Traction | Bottom up |
| Empower[ment] | Secret sauce | Run the Numbers | Go to market | Optimization |
| Raising the Bar | At the end of the day | Scenario[s] | Mind Share | Fast Track |
| Synergy / Synergies | Key Factor / Words | BUZZWORD BINGO (free square) | Action Item / Action It | Deadlines |
| Offline | Sales Driven | Dynamic | Ramp Up | Followup |
| Promotion | Growth | Restructuring | Knowledge Transfer | Profit[ability] |