| Empower[ment] | E-business | Cross Sell | Revenue | Perspective |
| Deliverable[s] | Total Quality [or] Quality Driven | Reinvent[ing] the wheel | In a Nutshell | Scenario[s] |
| Automated | BUZZWORD BINGO (free square) | Leverage | Impact[ful] | |
| Omnichannel / Cross Channel | Back-end | Portfolio | 30,000 foot view | Cutting Edge |
| Laser-focused | Sustainable | Advantage | Ownership | Sustainable / Sustainability |
| Goal oriented | Up-Sell | Acquisition | Off-line | Conversion |
| Scope | Sales Driven | Seamless | On Board | Real-Time |
| Multitask[ing] | Bottom up | BUZZWORD BINGO (free square) | Touchpoints | Portfolio |
| Statement of Work (SOW) | Reactivation | Re-engagement | Knowledge Base | Traction |
| Issues | First to market | Partner | Project | Braindump |