| Strategy | Solution(s) | Benchmark | Pushback | Pipeline |
| Market Leader | Workshop | Engage | High-Level | E-tailers |
| Search Engine Optimization | Run it up the flagpole | BUZZWORD BINGO (free square) | Growth | Run the Numbers |
| Burn rate | Back-end | Customer Facing | Secret sauce | Leadership |
| Reinvigorate | Agnostic | Cross Sell | Real-Time | First to market |
| Differentiation | Seamless | Non-Traditional Management | Transformative | Sales Driven |
| Real-Time | First to market | Performance | Milestone | Revisit |
| Monoply | Emerging markets | BUZZWORD BINGO (free square) | Strategy | Burn rate |
| Innovation / Innovated | Utilize | Statement of Work (SOW) | Up to speed | Fast Track |
| Diversity | Collaborate / Collaboration | Brand[ing] | Flexibility | Up-Sell |