| Optimization | On Board | Level Playing Field | Revenue | Bottom Line |
| Brand[ing] | Acquisition | Popup | Road map | Front Lines |
| Emerging markets | Granular | BUZZWORD BINGO (free square) | Cascade Graph | Leadership |
| Ramp Up | Synergy / Synergies | Vision statement | Promotion | Customer Centric |
| No-Brainer | Walk the Talk | Off-line | Up-Sell | Ownership |
| Touch Base | Drill Down | Diversity | Open Source | Marketing / Promotional Collateral |
| Drop the Ball | Virtual / Virtualization | Scenario[s] | Phase | Sales Driven |
| Ownership | Re-engagement | BUZZWORD BINGO (free square) | User Friendly | Communication |
| Policy[ies] | Benchmark | Strategize | Heavy lifting | At the end of the day |
| Goal oriented | One to one | Think Outside the Box | Project | Multitask[ing] |