| Laser-focused | Guidance | Brain Storm / Mind Shower | Heads up | Reuse / Reusability |
| Lean In | Go Live | Ownership | Tasked | Buzz |
| 30,000 foot view | Reinvent[ing] the wheel | BUZZWORD BINGO (free square) | Aggregate | Legacy |
| Back to the drawing board | On Board | Benefit analysis | Best Practice | Metrics |
| Game Plan | Promotion | Touch Base | Goal[s] | Robust |
| B2B | Secret sauce | Herding Cats | E-commerce | Green |
| Back-end | Bottom Line | Connectivity | Wow Factor | Perspective |
| Total Cost of Ownership (TCO) | Success | BUZZWORD BINGO (free square) | Lead The Field / Occupy The Field | Promotion |
| Backward Compatible | Differentiation | Marketing / Promotional Collateral | Key Factor / Words | Technologies |
| Circle the wagons | Reactivation | Expectations | Innovation / Innovated | Bottom up |