| Game Plan | Objectives | Off Site Meeting | Off the Shelf | Vision statement |
| Gap Analysis | Followup | Real-Time | Collaborate / Collaboration | Bandwidth |
| Band-aid | Backward Compatible | BUZZWORD BINGO (free square) | Knowledge Transfer | Marketing / Promotional Collateral |
| Team Player | In a Nutshell | Omnichannel / Cross Channel | Eyeballs | Metrics |
| Cadence Call | Web 2.0 / 3.0 | Goal oriented | Streamline | Compelling |
| Agenda | Go to market | Burn rate | Customer Centric | Automated |
| Customer Relationship Management (CRM) | Wow Factor | Level Playing Field | Legacy | Win-win |
| Run the Numbers | Real-Time | BUZZWORD BINGO (free square) | Virtual / Virtualization | Diversity |
| Walk the Talk | Proactive | Target Audience | Prioritized | Circle the wagons |
| Guidance | Reverse Engineer | Drink the Kool-Aid | Open Source | New Economy |