| Acquisition | Mission Critical | Customer Oriented | Cross Sell | Guidance |
| Reach out | Team Player | Out of the [Box | Loop] | Google Juice | Capacity |
| Tailwind[s] | Hardball | BUZZWORD BINGO (free square) | Off-line | Front Lines |
| Due dilligence | Convergent | Team Building | Customer Service | Streamline |
| Offline | Workflow | ETA | Dashboard | Revisit |
| Viral | Leverage | Search Engine Optimization | A-B Testing | Targeted |
| Focused | Quick win | Restructuring | Dynamic | Front Lines |
| Strategic | Benefit analysis | BUZZWORD BINGO (free square) | Success | Traction |
| Drill Down | Popup | Heavy lifting | Google Juice | Benchmark |
| Double down | Revisit | Synergy / Synergies | Ramp Up | Aggregate |