| Data Driven | Aggregate | Strategy | Cascade Graph | New Economy |
| Scope | Phase | Strategize | Bottom up | Run the Numbers |
| Virtual / Virtualization | Cost | BUZZWORD BINGO (free square) | Segment | E-tailers |
| Level Set | Braindump | Content Management | Raising the Bar | Heavy lifting |
| Goal oriented | Vertical Market | Upside | Due dilligence | Performance |
| Functionality | Raising the Bar | Fast Track | On the back end | Low-Hanging Fruit |
| Demographic | Synergy / Synergies | Facilitate | Innovation / Innovated | Drink the Kool-Aid |
| Braindump | Reinvent[ing] the wheel | BUZZWORD BINGO (free square) | Game Plan | Leverage |
| Performance | Level Playing Field | Go Live | Critical Path / Issue | Off Site Meeting |
| Profit[ability] | That being said / Having said that | Retention | Integration | Basically |