| Moving/Going Forward | Wow Factor | Goal[s] | Call to Action | Lead The Field / Occupy The Field |
| Facilitate | Dashboard | Out of the [Box | Loop] | Asset[s] | Run the Numbers |
| Collaborate / Collaboration | Etched in Stone | BUZZWORD BINGO (free square) | On Board | Heads up |
| Knowledge Base | Dynamic | Off-line | Pushback | Fast Track |
| Portal | Market Leader | Drink the Kool-Aid | Game Plan | Think Outside the Box |
| Flexibility | Statement of Work (SOW) | Basically | Process | Road map |
| Brain Storm / Mind Shower | Bandwidth | Multitask[ing] | Legacy | E-tailers |
| Ownership | Etched in Stone | BUZZWORD BINGO (free square) | User Friendly | B2B |
| Back-end | Ecosystem | Raising the Bar | Followup | Win-win |
| Backward Compatible | Performance | Paradigm | Gap Analysis | Experiences |