| Synergy / Synergies | Cascade Graph | Control Group | Basically | Burn rate |
| Secret sauce | Scale | Wow Factor | Mindset | Gap Analysis |
| Phase | Deploy | BUZZWORD BINGO (free square) | Asset[s] | Success |
| Streamline | Robust | Tailwind[s] | Buzz | Downsize |
| Reswizzle | Sales Driven | Think Outside the Box | Skill set(s) | Key Factor / Words |
| Reverse Engineer | Patent | Touch Base | Tailwind[s] | Convergent |
| Compelling | Experiences | Market Leader | Critical Path / Issue | Flexibility |
| Target Audience | Center of Excellence | BUZZWORD BINGO (free square) | Knowledge Base | Double down |
| Ownership | Sales Driven | Benefit analysis | Metrics | Popup |
| Search Engine Optimization | Sustainable / Sustainability | Bottom Line | Issues | Call to Action |