| Deep dive | Web 2.0 / 3.0 | Demographic | Reswizzle | Conversation |
| Expectations | Ball Park | Vertical Market | Scope | Re-engagement |
| Collaborate / Collaboration | Center of Excellence | BUZZWORD BINGO (free square) | Sticky-ness | Proactive |
| Discovery | Reverse Engineer | Pipeline | Call to Action | On Board |
| Dashboard | Touch Base | Heads up | Seamless | Convergent |
| Quick win | Return on Investment (ROI) | Run it up the flagpole | New Economy | Streamline |
| Milestone | Strategize | Deep dive | Off-line | Top Of The Game |
| Pushback | Personalization | BUZZWORD BINGO (free square) | Vertical Market | Negotiated |
| Communication | Basically | Customer Relationship Management (CRM) | Empower[ment] | Think Outside the Box |
| Drill Down | ETA | Braindump | Goal[s] | Circle Back |