| Sales Driven | Back-end | Differentiation | Objectives | Downsize |
| Reverse Engineer | Herding Cats | Integration | That being said / Having said that | Growth |
| Big Picture | Portfolio | BUZZWORD BINGO (free square) | Think Outside the Box | Opportunity |
| Team Building | E-tailers | Business Opportunity | Demographic | Competitive |
| Data Driven | Metadata | Ecosystem | Knowledge Transfer | Phase |
| Skill set(s) | Demographic | Prioritized | Transformative | Expectations |
| Intellectual Property | Up-Sell | Best of Breed | Laser-focused | Sales Driven |
| Cadence Call | Vision statement | BUZZWORD BINGO (free square) | One to one | Run the Numbers |
| Sustainable / Sustainability | Popup | Off the Shelf | E-business | Discovery |
| Optimization | Goal oriented | Green | Time to Market |