| Project | Up-Sell | Ramp Up | Reconfigure | Cutting Edge |
| Collaborate / Collaboration | End to end | Search Engine Optimization | Strategy | On The Same Page |
| A-B Testing | Critical Path / Issue | BUZZWORD BINGO (free square) | Service Oriented | E-business |
| Marketing / Promotional Collateral | Deliverable[s] | Downsize | Quick win | Run the Numbers |
| ETA | Business Plan | Portfolio | Soup to nuts 24/7 | Brain Storm / Mind Shower |
| Green | Web 2.0 / 3.0 | Time to Market | Back to the drawing board | Solution(s) |
| Innovation / Innovated | Strategy | Total Quality [or] Quality Driven | Out of the [Box | Loop] | Guidance |
| Flexibility | Deploy | BUZZWORD BINGO (free square) | Customer Oriented | One to one |
| Vertical Market | Drop the Ball | Business Plan | Asset[s] | Go Public |
| Challenge[s] | Lead The Field / Occupy The Field | Automated | Patent | Collaborate / Collaboration |