| Innovation / Innovated | Statement of Work (SOW) | Win-win | Upside | Non-Traditional Management |
| Facilitate | Real-Time | Band-aid | Intellectual Property | Up to speed |
| Ramp Up | Initial Assessment | BUZZWORD BINGO (free square) | Sales Driven | Promotion |
| Bottom up | Total Quality [or] Quality Driven | Objectives | Sustainable | |
| Basically | Critical Path / Issue | Prototype | Prioritized | Deploy |
| Top down | Sticky-ness | Go Live | Prototype | Objectives |
| Call to Action | Benefit analysis | Measurement | Perspective | E-commerce |
| One Stop Shop | Milestone | BUZZWORD BINGO (free square) | Conversion | Portal |
| Facilitate | Soup to nuts 24/7 | Bottom up | Drop the Ball | Key Factor / Words |
| Data Driven | Data Mining | Fast Track | Sales Driven | Etched in Stone |