| Integration | Backward Compatible | Web 2.0 / 3.0 | Transformative | Milestone |
| Low-Hanging Fruit | Targeted | Sales Driven | Touchpoints | Action Item / Action It |
| Circle the wagons | That being said / Having said that | BUZZWORD BINGO (free square) | Call to Action | Paradigm |
| Return on Investment (ROI) | Expectations | Control Group | Due dilligence | Front Lines |
| Reinvent[ing] the wheel | Off Site Meeting | Eyeballs | Knowledge Transfer | One Stop Shop |
| Touchpoints | Reinvigorate | Go Public | Business Plan | E-tailers |
| User Friendly | Cutting Edge | Out Source | Acquisition | Customer Centric |
| ETA | Impact[ful] | BUZZWORD BINGO (free square) | Re-engagement | Best of Breed |
| Policy[ies] | 30,000 foot view | Marketing / Promotional Collateral | Run the Numbers | Restructuring |
| Front Lines | Flexibility | Advantage | Prioritized | Benchmark |