| Facilitate | Red Flag | Engage | Metrics | Connectivity |
| Action Item / Action It | Elevator pitch | Business Plan | Moving/Going Forward | High-Level |
| Granular | Integration | BUZZWORD BINGO (free square) | Sales Driven | Popup |
| B2B | Heads up | Elephant in the room | Monetize | Workflow |
| Win-win | User Friendly | Personalization | Pushback | Omnichannel / Cross Channel |
| Moving/Going Forward | Ecosystem | Web 2.0 / 3.0 | Patent | Proactive |
| Diversity | Personalization | Up-Sell | On the back end | Back-end |
| Conversation | E-tailers | BUZZWORD BINGO (free square) | Non-Traditional Management | Compelling |
| Red Flag | Core Competency / Core Competencies | A-B Testing | Business Plan | Key Factor / Words |
| Retention | Application Service Provider (ASP) | Fault Tolerant | Agnostic | Mission Critical |