| Offline | Customer Relationship Management (CRM) | Raising the Bar | Pushback | Downsize |
| Benefit analysis | Strategy | Prototype | Sustainable | Touch Base |
| On The Same Page | Virtual / Virtualization | BUZZWORD BINGO (free square) | End to end | Scope |
| Market Leader | Go to market | Sticky-ness | Bottom Line | Measurement |
| Issues | Laser-focused | Heavy lifting | Restructuring | Game Plan |
| Profit[ability] | Green | Benefit analysis | Market Leader | Monoply |
| Touchpoints | In a Nutshell | Center of Excellence | Expectations | Viral |
| Technologies | Knowledge Base | BUZZWORD BINGO (free square) | Bottom up | Exposure |
| Cross Sell | Sustainable | Up-Sell | Front Lines | Scope |
| Moving/Going Forward | Call to Action | Customer Relationship Management (CRM) | Granular | Solution(s) |