| Team Building | Ownership | Market Window | Go Live | Success |
| B2B | Heavy lifting | Offline | Agenda | Mission Critical |
| Goal oriented | Advantage | BUZZWORD BINGO (free square) | Landing Page[s] | Eyeballs |
| Run the Numbers | Emerging markets | Herding Cats | Lean In | Reinvent[ing] the wheel |
| Statement of Work (SOW) | Acquisition | Touch Base | Engage | Diversity |
| Retention | One to one | Bandwidth | Relevance | |
| Client Focus[ed] | Objectives | Moving/Going Forward | Network[ing] | Reuse / Reusability |
| Non-Traditional Management | Business Plan | BUZZWORD BINGO (free square) | Upside | Landing Page[s] |
| Bottom Line | Reinvigorate | Dynamic | Deliverable[s] | Total Cost of Ownership (TCO) |
| Conversion | On Board | Ownership | Competitive | Experiences |