| Optimization | Tasked | Total Cost of Ownership (TCO) | Braindump | At the end of the day |
| Followup | Gap Analysis | Monetize | Go Public | First to market |
| Critical Path / Issue | Business Opportunity | BUZZWORD BINGO (free square) | Portfolio | Issues |
| Hardball | Multitask[ing] | Vision statement | Web 2.0 / 3.0 | Strategy |
| Dashboard | Front Lines | Leverage | On Board | Application Service Provider (ASP) |
| Sticky-ness | Backward Compatible | Traction | Moving/Going Forward | Cascade Graph |
| Off Site Meeting | Back to the drawing board | Laser-focused | Empower[ment] | Key Factor / Words |
| Automated | Center of Excellence | BUZZWORD BINGO (free square) | Business Opportunity | Measurement |
| Up-Sell | Team Player | Etched in Stone | Herding Cats | Workshop |
| Control Group | Revenue | Bottom Line | Reswizzle | Portal |