| Go to market | Think Outside the Box | No-Brainer | Engage | Bottom Line |
| Big Picture | Back-end | Grow | Customer Centric | Heavy lifting |
| Elevator pitch | Revenue | BUZZWORD BINGO (free square) | Business Plan | E-commerce |
| Cadence Call | Time to Market | Drop the Ball | Mindset | One Stop Shop |
| Demographic | Paradigm | Total Quality [or] Quality Driven | Pipeline | Run it up the flagpole |
| Compelling | Targeted | Customer Facing | Reuse / Reusability | Workflow |
| Return on Investment (ROI) | Portal | Phase | Cross Sell | Bandwidth |
| Tailwind[s] | Road map | BUZZWORD BINGO (free square) | Fast Track | Off the Shelf |
| Benefit analysis | Engage | Cutting Edge | Personalization | Call to Action |
| Basically | Lead The Field / Occupy The Field | Deep dive | Downsize | Team Player |