| Convergent | Cutting Edge | Empower[ment] | Intellectual Property | Bandwidth |
| Issues | Prioritized | Touchpoints | Aggregate | Mindset |
| Back to the drawing board | Agnostic | BUZZWORD BINGO (free square) | Go to market | Conversation |
| ETA | Data Driven | Cascade Graph | E-tailers | Road map |
| Google Juice | Out Source | Patent | Leverage | Workshop |
| Monoply | Time to Market | Up to speed | Retention | Resource[s] |
| Top Of The Game | Due dilligence | Automated | No-Brainer | Non-Traditional Management |
| Customer Centric | Vision statement | BUZZWORD BINGO (free square) | Segment | Laser-focused |
| Strategize | Challenge[s] | Workshop | Promotion | Run it up the flagpole |
| Fault Tolerant | Cutting Edge | Best of Breed | Deliverable[s] | Control Group |