| B2B | Wow Factor | Asset[s] | Basically | Brand[ing] |
| Tasked | Sustainable / Sustainability | Restructuring | Segment | Heavy lifting |
| Elephant in the room | Double down | BUZZWORD BINGO (free square) | Up to speed | Metrics |
| Call to Action | Burn rate | ETA | Offline | Measurement |
| Monoply | Strategize | Pushback | Utilize | Action Item / Action It |