| Think Outside the Box | Back-end | Web 2.0 / 3.0 | Scale | Patent |
| Deliverable[s] | Focused | Emerging markets | Challenge[s] | Market Leader |
| Touch Base | Front Lines | BUZZWORD BINGO (free square) | Initial Assessment | Off Site Meeting |
| Go Live | Traction | Objectives | 30,000 foot view | Intellectual Property |
| High-Level | Ramp Up | Basically | Real-Time | Offline |