| Burn rate | In a Nutshell | Best of Breed | Level Set | Restructuring |
| Customer Relationship Management (CRM) | Convergent | Discovery | Market Window | Go Public |
| A-B Testing | Red Flag | BUZZWORD BINGO (free square) | Dashboard | Re-engagement |
| Knowledge Transfer | Revisit | Multitask[ing] | New Economy | Viral |
| Ball Park | Target Audience | Landing Page[s] | Conversation | Deadlines |