| Benefit analysis | Grow | Low-Hanging Fruit | Level Set | Process |
| Team Player | Statement of Work (SOW) | Robust | Burn rate | Capacity |
| Monoply | Transformative | BUZZWORD BINGO (free square) | Sustainable | Differentiation |
| Strategy | Front Lines | Policy[ies] | Prototype | Run the Numbers |
| Sustainable / Sustainability | Mindset | Customer Oriented | Conversion | Hardball |