| Integration | Strategy | Off Site Meeting | Run it up the flagpole | Bandwidth |
| Control Group | Call to Action | Best of Breed | Paradigm | Customer Service |
| Google Juice | Reach out | BUZZWORD BINGO (free square) | Mission Critical | On the back end |
| Deep dive | Scale | Drink the Kool-Aid | Target Audience | Automated |
| Go Live | Center of Excellence | Key Factor / Words | Drill Down | Goal[s] |