| Go Live | Pipeline | Reuse / Reusability | Burn rate | Drop the Ball |
| Elevator pitch | Customer Centric | Lead The Field / Occupy The Field | Reinvigorate | Demographic |
| Open Source | Ball Park | BUZZWORD BINGO (free square) | Retention | Solution(s) |
| Basically | Innovation / Innovated | Multitask[ing] | Leverage | Relevance |
| Scale | Benefit analysis | Transformative | Utilize | Best of Breed |