| Process | Goal oriented | Up to speed | Emerging markets | Streamline |
| Knowledge Base | Top Of The Game | Agnostic | Conversion | Ecosystem |
| Level Set | Reactivation | BULLSHIT BINGO (free square) | Phase | Network[ing] |
| Back-end | Objectives | Ball Park | Compelling | Team Player |
| Market Leader | Total Cost of Ownership (TCO) | Big Picture | That being said / Having said that | Non-Traditional Management |
| Sustainable / Sustainability | Data Mining | Bandwidth | Circle Back | Transformative |
| Sticky-ness | Legacy | Project | Scenario[s] | Offline |
| Out of the [Box | Loop] | Fault Tolerant | BULLSHIT BINGO (free square) | Granular | E-business |
| Exposure | Eyeballs | Brand[ing] | Back to the drawing board | End to end |
| Synergy / Synergies | Multitask[ing] | Data Driven | Utilize | Scale |