| Seamless | Elevator pitch | Brain Storm / Mind Shower | Segment | Proactive |
| Promotion | Strategic | Benefit analysis | Reach out | Portfolio |
| Omnichannel / Cross Channel | Mission Critical | BULLSHIT BINGO (free square) | Statement of Work (SOW) | Sustainable / Sustainability |
| Deadlines | Deep dive | Business Opportunity | Win-win | Offline |
| Growth | Retention | Conversion | Heads up | Revisit |
| Control Group | Dynamic | Search Engine Optimization | Pushback | Goal[s] |
| Legacy | Metadata | Mind Share | Wow Factor | Out of the [Box | Loop] |
| Scenario[s] | Turnkey | BULLSHIT BINGO (free square) | Quick win | Ramp Up |
| Prioritized | Workflow | On Board | One to one | Off the Shelf |
| Run it up the flagpole | Return on Investment (ROI) | Fast Track | Low-Hanging Fruit | Buzz |