| Revisit | Partner | Green | Circle Back | E-commerce |
| Reswizzle | Granular | Landing Page[s] | Proactive | Scope |
| Legacy | Business Plan | BULLSHIT BINGO (free square) | E-business | Followup |
| Soup to nuts 24/7 | Automated | Cost | Brain Storm / Mind Shower | Low-Hanging Fruit |
| Data Driven | Customer Centric | Targeted | Connectivity | Business Opportunity |
| Braindump | Laser-focused | Measurement | On The Same Page | Drink the Kool-Aid |
| Off-line | Optimization | First to market | Connectivity | Top down |
| Automated | Return on Investment (ROI) | BULLSHIT BINGO (free square) | Team Player | Heads up |
| Strategic | Herding Cats | Fault Tolerant | Brand[ing] | In a Nutshell |
| Solution(s) | Monoply | Discovery | Burn rate | Reactivation |