| Non-Traditional Management | End to end | Fault Tolerant | Prioritized | Low-Hanging Fruit |
| Game Plan | Grow | Data Mining | Scope | Touchpoints |
| Buzz | Top Of The Game | BULLSHIT BINGO (free square) | Project | Leverage |
| Benefit analysis | Communication | Turnkey | Granular | Streamline |
| Transformative | Segment | Cadence Call | Facilitate | Go to market |
| Impact[ful] | Traction | Conversion | Client Focus[ed] | Tasked |
| Issues | Promotion | Road map | Bottom Line | Segment |
| Action Item / Action It | Data Mining | BULLSHIT BINGO (free square) | Drop the Ball | Aggregate |
| Metrics | Scenario[s] | Cost | Goal oriented | 30,000 foot view |
| Resource[s] | Prioritized | Personalization | Sticky-ness | Goal[s] |