| Knowledge Transfer | Customer Service | Landing Page[s] | Deploy | Optimization |
| Vision statement | Action Item / Action It | Due dilligence | Off the Shelf | Network[ing] |
| Mindset | High-Level | BULLSHIT BINGO (free square) | Monetize | Deep dive |
| Team Player | Key Factor / Words | Benefit analysis | Revisit | Reverse Engineer |
| Communication | Up to speed | Buzz | Vertical Market | Guidance |
| E-business | Pipeline | Discovery | Off Site Meeting | Diversity |
| Return on Investment (ROI) | Deadlines | Customer Service | Resource[s] | Time to Market |
| One Stop Shop | Monoply | BULLSHIT BINGO (free square) | Reuse / Reusability | E-commerce |
| Service Oriented | Up to speed | Secret sauce | Non-Traditional Management | Knowledge Base |
| Conversation | Off-line | Heavy lifting | Basically | Issues |