| Best Practice | Customer Oriented | Timeline(s) | Sustainable / Sustainability | E-commerce |
| First to market | Customer Facing | Strategic | Laser-focused | Workflow |
| Customer Service | Off the Shelf | BULLSHIT BINGO (free square) | Prioritized | Circle Back |
| Perspective | Buzz | Heads up | Front Lines | Benchmark |
| Virtual / Virtualization | Diversity | Go Live | Followup | Total Quality [or] Quality Driven |
| End to end | Customer Centric | Bandwidth | E-commerce | 30,000 foot view |
| Due dilligence | B2B | Bottom up | Proactive | Targeted |
| Circle the wagons | Guidance | BULLSHIT BINGO (free square) | Strategic | Customer Relationship Management (CRM) |
| Conversion | Customer Service | Prototype | Out Source | Reverse Engineer |
| Win-win | Phase | Prioritized | Scenario[s] | Agenda |