| Discovery | Walk the Talk | Buzz | Bottom up | Multitask[ing] |
| Data Mining | Negotiated | Timeline(s) | Transformative | Demographic |
| Seamless | Dashboard | BULLSHIT BINGO (free square) | Guidance | Value |
| Hardball | Empower[ment] | Soup to nuts 24/7 | Best Practice | Popup |
| Project | E-tailers | Engage | One to one | Market Window |
| Customer Centric | Client Focus[ed] | Agenda | Mind Share | At the end of the day |
| On The Same Page | Timeline(s) | Marketing / Promotional Collateral | Communication | Total Cost of Ownership (TCO) |
| Portal | Key Factor / Words | BULLSHIT BINGO (free square) | Etched in Stone | Benefit analysis |
| Touchpoints | Time to Market | Success | Multitask[ing] | Application Service Provider (ASP) |
| In a Nutshell | Guidance | Top Of The Game | Bandwidth | Heavy lifting |