RobustCompetitiveBackward CompatibleResource[s]Personalization
Innovation / InnovatedViralCustomer ServiceOptimizationCommunication
DeadlinesTimeline(s)BULLSHIT BINGO
(free square)		Top downElephant in the room
B2BRevisitContent ManagementMoving/Going ForwardObjectives
Service OrientedOff-lineBottom LineAcquisitionBack-end
MindsetRoad mapTeam PlayerPerformanceQuick win
ProcessDifferentiationPhaseVirtual / VirtualizationAdvantage
Top downReverse EngineerBULLSHIT BINGO
(free square)		B2BCustomer Relationship Management (CRM)
Tailwind[s]Customer CentricAction Item / Action ItWorkshopViral
ObjectivesCustomer Service30,000 foot viewWeb 2.0 / 3.0User Friendly
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