| Soup to nuts 24/7 | Leadership | Re-engagement | Guidance | Ownership |
| Elephant in the room | Goal[s] | Team Player | Customer Service | Eyeballs |
| Drop the Ball | Mindset | BULLSHIT BINGO (free square) | Best Practice | Asset[s] |
| Optimization | Target Audience | Granular | Streamline | Process |
| Offline | Real-Time | Prioritized | Segment | Issues |
| Optimization | Skill set(s) | Customer Service | Mind Share | Level Set |
| Impact[ful] | Conversation | Green | Sustainable / Sustainability | Cadence Call |
| Proactive | Guidance | BULLSHIT BINGO (free square) | Value | Mindset |
| Integration | Bottom up | Deploy | 30,000 foot view | Gap Analysis |
| Utilize | One Stop Shop | Knowledge Base | Reuse / Reusability | Heads up |