| Circle Back | Drop the Ball | Popup | Low-Hanging Fruit | Acquisition |
| Reach out | Portal | Service Oriented | Reswizzle | Monetize |
| Traction | User Friendly | BULLSHIT BINGO (free square) | Benchmark | Strategize |
| Brain Storm / Mind Shower | Fast Track | Reinvent[ing] the wheel | Scenario[s] | Off the Shelf |
| Bottom up | Followup | Differentiation | Ramp Up | Off-line |
| Leadership | Success | That being said / Having said that | Conversation | Traction |
| Mind Share | Asset[s] | Deliverable[s] | Market Leader | Raising the Bar |
| Call to Action | Customer Oriented | BULLSHIT BINGO (free square) | Optimization | Quick win |
| Expectations | Utilize | Monetize | Pipeline | Off Site Meeting |
| Sustainable | Legacy | Workflow | Goal oriented | Elephant in the room |