| On Board | Tailwind[s] | First to market | Reactivation | Revenue |
| Deadlines | Heads up | Reconfigure | Followup | Brain Storm / Mind Shower |
| Sticky-ness | User Friendly | BULLSHIT BINGO (free square) | Goal[s] | Elephant in the room |
| Lead The Field / Occupy The Field | Vision statement | Secret sauce | Ecosystem | Proactive |
| Paradigm | Deep dive | Asset[s] | Front Lines | Customer Service |
| That being said / Having said that | Best Practice | Bottom up | Guidance | Double down |
| Customer Relationship Management (CRM) | Drink the Kool-Aid | Diversity | Win-win | On The Same Page |
| Niche[s] | Deadlines | BULLSHIT BINGO (free square) | Workflow | B2B |
| Circle Back | Fast Track | Technologies | On the back end | Streamline |
| Data Mining | Legacy | Differentiation | Total Cost of Ownership (TCO) | Business Plan |