| Experiences | Team Building | Benchmark | Streamline | Phase |
| Facilitate | Business Plan | Strategy | Application Service Provider (ASP) | Workflow |
| Project | 30,000 foot view | BULLSHIT BINGO (free square) | Reinvent[ing] the wheel | Deep dive |
| Drop the Ball | Agnostic | User Friendly | Scale | Tasked |
| End to end | Optimization | Profit[ability] | Key Factor / Words | Solution(s) |
| Cost | Metadata | Revenue | Best of Breed | Team Player |
| Out of the [Box | Loop] | Road map | Go to market | Innovation / Innovated | Drink the Kool-Aid |
| Portfolio | Strategic | BULLSHIT BINGO (free square) | Goal oriented | Off the Shelf |
| Legacy | Asset[s] | Workflow | Touch Base | Guidance |
| Popup | Double down | Soup to nuts 24/7 | Connectivity | Business Opportunity |