| Deploy | Competitive | Followup | Re-engagement | Sticky-ness |
| Laser-focused | Reuse / Reusability | Team Player | Client Focus[ed] | Think Outside the Box |
| Up-Sell | Growth | BUZZWORD BINGO (free square) | Capacity | Convergent |
| Profit[ability] | Acquisition | Sales Driven | Impact[ful] | Portfolio |
| Monetize | Search Engine Optimization | Mindset | Off Site Meeting | Transformative |
| Value | Top down | Network[ing] | Monoply | Touchpoints |
| Skill set(s) | E-commerce | Optimization | Data Mining | Retention |
| Win-win | Double down | BUZZWORD BINGO (free square) | User Friendly | Prioritized |
| Business Opportunity | Backward Compatible | Google Juice | Differentiation | Impact[ful] |
| Top Of The Game | Agnostic | Turnkey | Multitask[ing] | Cross Sell |