| Red Flag | Flexibility | Automated | Best of Breed | Profit[ability] |
| Reach out | New Economy | Patent | Run the Numbers | Network[ing] |
| Sustainable | Circle the wagons | BUZZWORD BINGO (free square) | Lead The Field / Occupy The Field | Pipeline |
| Impact[ful] | Out Source | Sales Driven | Soup to nuts 24/7 | One to one |
| Moving/Going Forward | Multitask[ing] | Lean In | Application Service Provider (ASP) | Center of Excellence |
| Engage | Top Of The Game | Conversion | Secret sauce | Soup to nuts 24/7 |
| Up-Sell | Metadata | Profit[ability] | Return on Investment (ROI) | Touchpoints |
| Customer Service | Up to speed | BUZZWORD BINGO (free square) | Seamless | Dynamic |
| Revenue | E-commerce | Relevance | Control Group | Laser-focused |
| Scope | Bottom up | Workflow | Walk the Talk | Demographic |