| Elevator pitch | Demographic | Double down | Re-engagement | Braindump |
| Top Of The Game | Landing Page[s] | Acquisition | Customer Facing | E-commerce |
| B2B | Innovation / Innovated | BUZZWORD BINGO (free square) | Etched in Stone | Automated |
| Best Practice | Milestone | Moving/Going Forward | Popup | Game Plan |
| Promotion | Total Cost of Ownership (TCO) | Downsize | Focused | Monoply |
| User Friendly | Burn rate | Go Public | Vision statement | Level Set |
| Double down | Empower[ment] | Mind Share | Off Site Meeting | Advantage |
| Out of the [Box | Loop] | Objectives | BUZZWORD BINGO (free square) | Intellectual Property | Guidance |
| Issues | Sustainable / Sustainability | Portfolio | Team Player | Resource[s] |
| Time to Market | Best Practice | Herding Cats | Cost | Innovation / Innovated |