| Workshop | Personalization | Marketing / Promotional Collateral | Portfolio | Hardball |
| Out of the [Box | Loop] | Circle the wagons | Call to Action | Raising the Bar | Conversion |
| Scope | Top down | BUZZWORD BINGO (free square) | Workflow | Experiences |
| Reswizzle | Moving/Going Forward | Advantage | Process | Sustainable / Sustainability |
| Customer Facing | Sales Driven | Followup | Traction | Objectives |
| High-Level | Facilitate | Etched in Stone | Multitask[ing] | Metadata |
| Data Driven | Empower[ment] | Dynamic | Burn rate | Center of Excellence |
| Level Set | E-commerce | BUZZWORD BINGO (free square) | Team Building | End to end |
| Brain Storm / Mind Shower | Strategize | Back to the drawing board | Top Of The Game | Profit[ability] |
| Ball Park | Drop the Ball | Revisit | At the end of the day | Resource[s] |