| Re-engagement | Skill set(s) | Aggregate | Ball Park | Monoply |
| Experiences | Utilize | Drop the Ball | Viral | Landing Page[s] |
| Reinvent[ing] the wheel | Mission Critical | BUZZWORD BINGO (free square) | Seamless | Paradigm |
| Market Window | Secret sauce | Team Player | Run it up the flagpole | Raising the Bar |
| Strategy | Targeted | Milestone | Pushback | Reswizzle |