Road mapStreamlineFront LinesTractionInitial Assessment
Reinvent[ing] the wheelOmnichannel / Cross ChannelLead The Field / Occupy The FieldProactiveA-B Testing
RetentionDemographicBUZZWORD BINGO
(free square)
Total Quality [or] Quality DrivenRun it up the flagpole
Profit[ability]BenchmarkMarket LeaderExpectationsEngage
Gap AnalysisRaising the BarOff-lineBrand[ing]In a Nutshell

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