| Eyeballs | Capacity | Quick win | Monoply | Low-Hanging Fruit |
| Red Flag | Prototype | Differentiation | Double down | Pushback |
| Process | Fast Track | BUZZWORD BINGO (free square) | Raising the Bar | Goal oriented |
| One to one | Agnostic | Convergent | Hardball | B2B |
| Statement of Work (SOW) | Prioritized | Patent | Run the Numbers | Elephant in the room |
| Reswizzle | Niche[s] | Up to speed | Technologies | Capacity |
| Targeted | Deep dive | On the back end | Streamline | Game Plan |
| Mind Share | Heads up | BUZZWORD BINGO (free square) | Due dilligence | Non-Traditional Management |
| Back to the drawing board | Level Set | Partner | Expectations | Run the Numbers |
| Reuse / Reusability | Empower[ment] | Granular | On The Same Page | Touchpoints |