| Vertical Market | Level Set | Brain Storm / Mind Shower | Deadlines | Targeted |
| Phase | Acquisition | Market Leader | Drink the Kool-Aid | Agenda |
| Off Site Meeting | Front Lines | BUZZWORD BINGO (free square) | Cadence Call | Customer Centric |
| Perspective | In a Nutshell | Non-Traditional Management | High-Level | Out of the [Box | Loop] |
| Asset[s] | Wow Factor | Sales Driven | Open Source | Secret sauce |
| Win-win | Green | Conversation | Gap Analysis | Personalization |
| Ball Park | Retention | Burn rate | Workshop | Patent |
| On Board | Ramp Up | BUZZWORD BINGO (free square) | Agenda | Heads up |
| On The Same Page | New Economy | Cross Sell | Mission Critical | Followup |
| Back-end | First to market | Fault Tolerant | Front Lines | Omnichannel / Cross Channel |