| Adobe | Public | Servers | Scalability | Web Analytics |
| Data Mining | Point based solution | Silo | Cost of Ownership | Synergy |
| Security | Gmail | CLOUD COMPUTING BINGO (free square) | PaaS | Amazon |
| Mainframe | Centralized Storage | Bare metal | IaaS | ROI |
| TCO | Agile | Business Intelligence | ASP | Buzzword |
| Centralized Storage | Business Intelligence | Hybrid | Security | ASP |
| Amazon | Point based solution | PaaS | Scalability | IaaS |
| Mobile Device | Public | CLOUD COMPUTING BINGO (free square) | Private | ROI |
| Gmail | Cloud Computing | Utility | Mainframe | Data Mining |
| TCO | Silo | Buzzword | Web Analytics | Adobe |