| Public | ROI | Private | Cost of Ownership | Agile |
| Scalability | Business Intelligence | PaaS | Utility | ASP |
| Servers | Centralized Storage | CLOUD COMPUTING BINGO (free square) | Security | Mobile Device |
| Web Analytics | Silo | Synergy | SaaS | Gmail |
| Outages | Mainframe | SAN | Point based solution | Buzzword |
| ROI | Data Mining | Amazon | Cloud Computing | SaaS |
| Scalability | Gmail | Cost of Ownership | Business Intelligence | Silo |
| Private | Hybrid | CLOUD COMPUTING BINGO (free square) | Centralized Storage | Buzzword |
| Public | Adobe | Outages | On Premise | Servers |
| Bare metal | Agile | TCO | Mobile Device | Web Analytics |