| Cost of Ownership | Business Intelligence | Utility | Mobile Device | SAN |
| Centralized Storage | Buzzword | Cloud Computing | Amazon | Gmail |
| Scalability | ROI | CLOUD COMPUTING BINGO (free square) | Synergy | Bare metal |
| Web Analytics | Mainframe | On Premise | PaaS | Adobe |
| Private | Security | In The Cloud | Point based solution | IaaS |
| Data Mining | Agile | ROI | Point based solution | Gmail |
| Amazon | Buzzword | TCO | Mobile Device | Private |
| Cloud Computing | SaaS | CLOUD COMPUTING BINGO (free square) | Silo | SAN |
| Servers | Web Analytics | Security | Bare metal | Scalability |
| PaaS | IaaS | Mainframe | ASP | Hybrid |