| Utility | Gmail | Point based solution | Silo | Private |
| PaaS | Synergy | Scalability | Servers | Web Analytics |
| Cloud Computing | Amazon | CLOUD COMPUTING BINGO (free square) | In The Cloud | Hybrid |
| Centralized Storage | ASP | ROI | Business Intelligence | On Premise |
| Buzzword | Data Mining | Bare metal | TCO | Mobile Device |