| Utilization | Initiative | Asset | Benchmark | Input |
| Billable | Subject-Matter Expert (SME) | Social Media | iPhone | Vision |
| Perspective | Data points | CONFERENCE CALL BINGO (free square) | Client focus(ed) | Mindset |
| Master Plan | Think outside the box | Revenue | Iteration | Integration |
| Revisit | Out of the box | Fast track | Please mute your phones | Practice |
| Subject-Matter Expert (SME) | Life Cycle | Cascade | Revenue | Result-driven |
| Understanding | Empower (or empowerment) | Please mute your phones | Executive team | Virtualization |
| Proactive | At the end of the day | CONFERENCE CALL BINGO (free square) | Bottom line | Opportunity |
| Integration | Out of the box | Social Media | Knowledge base | Iteration |
| Income | Synergy | Opportunity | Tighten up | 24/7 |