| Metrics Based... | Dailies | Metagame | User Story | Monetize |
| Best in Class | Aspirational | Next Gen! | Multi year Platform | Celebrate Success |
| Cloud Based | SWOT Analysis | GAME DEVELOPMENT BINGO (free square) | Experiential Goals | RIF Event |
| User Promise | Crossmedia | Sticky | Infocasting Strategy | Mobile Integration |
| Make it Pop! | Emergent Gameplay | Align | Razor X | Micro Transaction |
| Smartglass | Experiential Goals | Aspirational | Multi year Platform | Mobile Integration |
| Metagame | Best in Class | User Promise | User Story | Razor X |
| Celebrate Success | Sticky | GAME DEVELOPMENT BINGO (free square) | Micro Transaction | Align |
| Dailies | RIF Event | SWOT Analysis | Metrics Based... | Make it Pop! |
| Infocasting Strategy | Massively Single Player | Next Gen! | Cloud Based | Emergent Gameplay |