Mobile Integration
Metagame
Razor X
Align
Make it Pop!
Smartglass
Massively Single Player
Drink the Kool-aid
Celebrate Success
Multi year Platform
Monetize
Experiential Goals
FREE SQUARE
Infocasting Strategy
Micro Transaction
Aspirational
Next Gen!
RIF Event
Crossmedia
Emergent Gameplay
Metrics Based...
User Promise
Sticky
Cloud Based
Dailies
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