| User Story | Celebrate Success | Sticky | Monetize | Dailies |
| Razor X | Best in Class | User Promise | Align | SWOT Analysis |
| Micro Transaction | Smartglass | GAME DEVELOPMENT BINGO (free square) | RIF Event | Metagame |
| Crossmedia | Make it Pop! | Massively Single Player | Cloud Based | Drink the Kool-aid |
| Metrics Based... | Emergent Gameplay | Next Gen! | Multi year Platform | Infocasting Strategy |
| Metagame | Make it Pop! | Experiential Goals | Mobile Integration | Celebrate Success |
| RIF Event | Infocasting Strategy | Metrics Based... | User Promise | Drink the Kool-aid |
| Multi year Platform | Best in Class | GAME DEVELOPMENT BINGO (free square) | Sticky | Micro Transaction |
| Emergent Gameplay | Aspirational | Monetize | Crossmedia | Smartglass |
| User Story | Massively Single Player | Dailies | SWOT Analysis | Cloud Based |