| Massively Single Player | Dailies | User Promise | Metagame | Metrics Based... |
| Crossmedia | User Story | Monetize | Make it Pop! | Micro Transaction |
| Emergent Gameplay | Experiential Goals | GAME DEVELOPMENT BINGO (free square) | Sticky | SWOT Analysis |
| Next Gen! | Drink the Kool-aid | Smartglass | RIF Event | Best in Class |
| Aspirational | Cloud Based | Align | Infocasting Strategy | Multi year Platform |
| Dailies | Drink the Kool-aid | Metagame | Monetize | Razor X |
| Cloud Based | Next Gen! | Multi year Platform | User Story | RIF Event |
| Make it Pop! | SWOT Analysis | GAME DEVELOPMENT BINGO (free square) | Best in Class | User Promise |
| Emergent Gameplay | Micro Transaction | Sticky | Experiential Goals | Massively Single Player |
| Aspirational | Infocasting Strategy | Align | Mobile Integration | Smartglass |