| Monetize | Multi year Platform | Razor X | SWOT Analysis | Metagame |
| Metrics Based... | Cloud Based | Massively Single Player | Sticky | User Promise |
| Experiential Goals | Dailies | GAME DEVELOPMENT BINGO (free square) | Celebrate Success | Infocasting Strategy |
| Smartglass | RIF Event | Drink the Kool-aid | Make it Pop! | Best in Class |
| Align | Crossmedia | Aspirational | Micro Transaction | Emergent Gameplay |
| User Promise | SWOT Analysis | Massively Single Player | Make it Pop! | Drink the Kool-aid |
| Cloud Based | Smartglass | Mobile Integration | Experiential Goals | Crossmedia |
| Razor X | Best in Class | GAME DEVELOPMENT BINGO (free square) | RIF Event | Metrics Based... |
| Emergent Gameplay | Celebrate Success | Next Gen! | Metagame | Sticky |
| Micro Transaction | Aspirational | User Story | Align | Multi year Platform |