| Metagame | Razor X | Smartglass | Metrics Based... | Align |
| Next Gen! | Aspirational | Dailies | RIF Event | Mobile Integration |
| Sticky | Experiential Goals | GAME DEVELOPMENT BINGO (free square) | Multi year Platform | Cloud Based |
| Best in Class | User Story | Massively Single Player | Drink the Kool-aid | Crossmedia |
| Celebrate Success | SWOT Analysis | Monetize | Infocasting Strategy | User Promise |
| Razor X | Make it Pop! | Monetize | Dailies | Emergent Gameplay |
| Massively Single Player | Infocasting Strategy | Drink the Kool-aid | Crossmedia | RIF Event |
| Best in Class | Micro Transaction | GAME DEVELOPMENT BINGO (free square) | SWOT Analysis | Metagame |
| Metrics Based... | Multi year Platform | Experiential Goals | User Promise | Celebrate Success |
| Smartglass | Align | Aspirational | Cloud Based | Sticky |