Multi year Platform
Micro Transaction
Massively Single Player
Dailies
User Story
Aspirational
Experiential Goals
Best in Class
Cloud Based
Smartglass
Emergent Gameplay
Next Gen!
FREE SQUARE
Sticky
Drink the Kool-aid
Mobile Integration
Make it Pop!
Infocasting Strategy
Monetize
RIF Event
Metagame
Crossmedia
Metrics Based...
User Promise
Razor X
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