| RIF Event | Crossmedia | Multi year Platform | Sticky | Monetize |
| Smartglass | Infocasting Strategy | Emergent Gameplay | Experiential Goals | Dailies |
| Massively Single Player | Metagame | GAME DEVELOPMENT BINGO (free square) | User Story | Next Gen! |
| Drink the Kool-aid | Razor X | Celebrate Success | Align | Aspirational |
| Metrics Based... | Make it Pop! | Mobile Integration | Micro Transaction | Best in Class |
| User Story | Dailies | Massively Single Player | Metrics Based... | Sticky |
| SWOT Analysis | Mobile Integration | Monetize | User Promise | Experiential Goals |
| Make it Pop! | Smartglass | GAME DEVELOPMENT BINGO (free square) | Crossmedia | Infocasting Strategy |
| Cloud Based | Micro Transaction | Emergent Gameplay | Best in Class | RIF Event |
| Drink the Kool-aid | Metagame | Razor X | Align | Multi year Platform |