| Metagame | Massively Single Player | Emergent Gameplay | Next Gen! | Multi year Platform |
| Crossmedia | Dailies | Best in Class | SWOT Analysis | Cloud Based |
| Razor X | RIF Event | GAME DEVELOPMENT BINGO (free square) | Metrics Based... | Experiential Goals |
| Smartglass | Mobile Integration | User Promise | Celebrate Success | Drink the Kool-aid |
| Aspirational | Align | Monetize | Sticky | Infocasting Strategy |
| Make it Pop! | Micro Transaction | Best in Class | Emergent Gameplay | Metagame |
| Experiential Goals | Next Gen! | Metrics Based... | Cloud Based | Drink the Kool-aid |
| RIF Event | User Story | GAME DEVELOPMENT BINGO (free square) | User Promise | SWOT Analysis |
| Crossmedia | Celebrate Success | Massively Single Player | Dailies | Aspirational |
| Razor X | Infocasting Strategy | Multi year Platform | Monetize | Mobile Integration |