| Make it Pop! | User Story | Monetize | Massively Single Player | Metrics Based... |
| Dailies | Next Gen! | Aspirational | SWOT Analysis | Drink the Kool-aid |
| Razor X | Infocasting Strategy | GAME DEVELOPMENT BINGO (free square) | RIF Event | Metagame |
| Sticky | Cloud Based | Micro Transaction | Experiential Goals | User Promise |
| Crossmedia | Smartglass | Align | Emergent Gameplay | Celebrate Success |
| Infocasting Strategy | Multi year Platform | Drink the Kool-aid | Make it Pop! | Metagame |
| RIF Event | Cloud Based | Next Gen! | Aspirational | User Story |
| User Promise | Experiential Goals | GAME DEVELOPMENT BINGO (free square) | Monetize | Sticky |
| Crossmedia | Dailies | Celebrate Success | Metrics Based... | Micro Transaction |
| Smartglass | Emergent Gameplay | Align | Best in Class | Mobile Integration |