| Align | Metrics Based... | Sticky | Dailies | Smartglass |
| Crossmedia | RIF Event | Drink the Kool-aid | Best in Class | Multi year Platform |
| Experiential Goals | Infocasting Strategy | GAME DEVELOPMENT BINGO (free square) | User Promise | Mobile Integration |
| Aspirational | User Story | Metagame | Emergent Gameplay | Next Gen! |
| Make it Pop! | Celebrate Success | SWOT Analysis | Monetize | Massively Single Player |
| Dailies | Massively Single Player | Cloud Based | Emergent Gameplay | Next Gen! |
| Aspirational | Micro Transaction | Celebrate Success | Smartglass | Crossmedia |
| Monetize | Align | GAME DEVELOPMENT BINGO (free square) | SWOT Analysis | Drink the Kool-aid |
| Infocasting Strategy | Make it Pop! | RIF Event | Experiential Goals | User Story |
| Metagame | Razor X | Mobile Integration | Multi year Platform | Best in Class |