| Emergent Gameplay | Metagame | Best in Class | Infocasting Strategy | Dailies |
| User Story | Massively Single Player | User Promise | Align | Next Gen! |
| Sticky | Razor X | GAME DEVELOPMENT BINGO (free square) | Metrics Based... | RIF Event |
| Celebrate Success | Monetize | Experiential Goals | Drink the Kool-aid | Mobile Integration |
| Aspirational | Make it Pop! | Smartglass | SWOT Analysis | Micro Transaction |
| Dailies | Best in Class | Align | User Story | SWOT Analysis |
| Make it Pop! | Micro Transaction | Mobile Integration | Razor X | Cloud Based |
| Monetize | Crossmedia | GAME DEVELOPMENT BINGO (free square) | Emergent Gameplay | Aspirational |
| Celebrate Success | User Promise | Metagame | Experiential Goals | Massively Single Player |
| Metrics Based... | Smartglass | Drink the Kool-aid | Multi year Platform | Next Gen! |