| Align | Smartglass | User Promise | Metrics Based... | Multi year Platform |
| Aspirational | RIF Event | Cloud Based | Razor X | Infocasting Strategy |
| Metagame | Best in Class | GAME DEVELOPMENT BINGO (free square) | Crossmedia | Drink the Kool-aid |
| Make it Pop! | Massively Single Player | Mobile Integration | Celebrate Success | User Story |
| Emergent Gameplay | Next Gen! | Micro Transaction | Sticky | Monetize |
| Infocasting Strategy | Aspirational | Micro Transaction | Mobile Integration | Next Gen! |
| Make it Pop! | Emergent Gameplay | Massively Single Player | SWOT Analysis | Experiential Goals |
| Monetize | Drink the Kool-aid | GAME DEVELOPMENT BINGO (free square) | Metrics Based... | Align |
| Smartglass | Razor X | Dailies | User Promise | Cloud Based |
| Best in Class | Metagame | User Story | Celebrate Success | Crossmedia |