| User experience | Virtualize | Transfer Rate | HTML5 | Context Aware |
| Integrated | Business Process | Hyperconvergence | Intellectual Asset | TCO |
| SLA | XML based | INFORMATION TECHNOLOGIES BINGO (free square) | Open Platform | Zero Administration |
| Outsourcing | Twisted Pair | On Demand | Unlimited CPU | Cloud Computing |
| Hybrid Cloud | Dual Licensing | Economies of Scale | ADO | Messaging based |
| Out of the box | Software as a Service | Network | Single Pane of Glass | Unlimited capacity |
| Encryption | 24/7 | Best Practice | User experience | Intellectual Asset |
| WebService | Dual Licensing | INFORMATION TECHNOLOGIES BINGO (free square) | Zero Administration | disruptive |
| Virtualize | ADO | Context Aware | Unlimited CPU | Business Process |
| Messaging based | Scaling | HTML5 | Unlimited Bandwith | Cloud Computing |