| User experience | Multi-platform | Software as a Service | On-the-fly | Open Platform |
| disruptive | End-to-end | Encryption | Twisted Pair | Hyperconvergence |
| Internet of Things (IoT) | RAID | INFORMATION TECHNOLOGIES BINGO (free square) | Business Process | Device Agnostic |
| Vaporware | Modulation | Next Generation | Business continuity | Virtualize |
| Zero Administration | Unlimited capacity | Green IT | Unlimited CPU | Enterprise class |
| Hyperconvergence | TCO | Single Pane of Glass | User experience | Context Aware |
| Economies of Scale | Service Oriented | Integrated | Open Platform | Encryption |
| Seamless integration | Best Practice | INFORMATION TECHNOLOGIES BINGO (free square) | Network | Internet of Things (IoT) |
| Dual Licensing | Green IT | Virtualize | Zero Administration | Modulation |
| 24/7 | HTML5 | Scaling | Enterprise class | Instant Access |