| Next Generation | Device Agnostic | Unlimited capacity | On-the-fly | TCO |
| Out of the box | Hybrid Cloud | High-Density | Future-proof | XML based |
| Twisted Pair | Business continuity | INFORMATION TECHNOLOGIES BINGO (free square) | Unlimited Bandwith | End-to-end |
| RAID | HTML5 | Foolproof | WebService | Interoperable |
| Zero Administration | Seamless integration | Innovation | Single Pane of Glass | Open Platform |
| User experience | Instant Access | Vaporware | Zero Administration | Foolproof |
| Single Pane of Glass | Innovation | Business Process | Encryption | Seamless integration |
| TCO | Knowledge Worker | INFORMATION TECHNOLOGIES BINGO (free square) | Internet of Things (IoT) | Unlimited capacity |
| Twisted Pair | On Demand | Messaging based | Hyperconvergence | Out of the box |
| SLA | Unlimited CPU | disruptive | Transfer Rate | Virtualize |