| Scaling | Business continuity | On Demand | Twisted Pair | Open Platform |
| Dual Licensing | High-Density | Messaging based | Hyperconvergence | Unlimited Bandwith |
| Enterprise class | Seamless integration | INFORMATION TECHNOLOGIES BINGO (free square) | Multi-platform | RAID |
| WiFi | Business Process | HTML5 | Device Agnostic | Foolproof |
| Outsourcing | Economies of Scale | Single Pane of Glass | Software as a Service | Innovation |
| Enterprise class | Context Aware | On-the-fly | Service Oriented | Unlimited Bandwith |
| TCO | Messaging based | Scaling | Predictive Capabilities | XML based |
| Outsourcing | Unlimited CPU | INFORMATION TECHNOLOGIES BINGO (free square) | Software as a Service | Internet of Things (IoT) |
| Future-proof | ADO | Vaporware | Business continuity | Green IT |
| disruptive | Best Practice | Virtualize | Economies of Scale | Single Pane of Glass |