| Business continuity | Next Generation | TCO | WebService | Outsourcing |
| Modulation | End-to-end | Best Practice | XML based | On Demand |
| Foolproof | Enterprise class | INFORMATION TECHNOLOGIES BINGO (free square) | Single Pane of Glass | Zero Administration |
| Future-proof | Messaging based | Hyperconvergence | Seamless integration | Twisted Pair |
| Intellectual Asset | On-the-fly | 24/7 | Encryption | Scaling |
| Software as a Service | Service Oriented | Modulation | Next Generation | Zero Administration |
| Scaling | XML based | Vaporware | High-Density | Unlimited Bandwith |
| Economies of Scale | Messaging based | INFORMATION TECHNOLOGIES BINGO (free square) | Transfer Rate | Hyperconvergence |
| Seamless integration | RAID | Predictive Capabilities | Encryption | ADO |
| Knowledge Worker | Interoperable | Instant Access | Intellectual Asset | WebService |