| On Demand | Enterprise class | disruptive | Web-Based Application | Internet of Things (IoT) |
| Foolproof | Dual Licensing | Hybrid Cloud | Vaporware | Context Aware |
| Interoperable | Out of the box | INFORMATION TECHNOLOGIES BINGO (free square) | TCO | WebService |
| Innovation | Unlimited capacity | Predictive Capabilities | Next Generation | Business continuity |
| Green IT | Single Pane of Glass | Network | Seamless integration | High-Density |
| Hybrid Cloud | Virtualize | High-Density | Single Pane of Glass | Next Generation |
| Intellectual Asset | Multi-platform | Open Platform | Outsourcing | Vaporware |
| Seamless integration | HTML5 | INFORMATION TECHNOLOGIES BINGO (free square) | Best Practice | Knowledge Worker |
| ADO | Predictive Capabilities | Foolproof | Device Agnostic | Innovation |
| Modulation | Service Oriented | Interoperable | SLA | Zero Administration |