| Knowledge Worker | User experience | Dual Licensing | Twisted Pair | Out of the box |
| Encryption | Device Agnostic | Seamless integration | Scaling | Vaporware |
| XML based | ADO | INFORMATION TECHNOLOGIES BINGO (free square) | Network | On Demand |
| TCO | Best Practice | Hybrid Cloud | High-Density | HTML5 |
| Virtualize | Future-proof | Business Process | Predictive Capabilities | Foolproof |
| Cloud Computing | Device Agnostic | Integrated | Unlimited capacity | Single Pane of Glass |
| Open Platform | RAID | Software as a Service | Messaging based | Zero Administration |
| User experience | Scaling | INFORMATION TECHNOLOGIES BINGO (free square) | Unlimited Bandwith | Foolproof |
| disruptive | Context Aware | Seamless integration | Instant Access | HTML5 |
| Vaporware | On-the-fly | SLA | Twisted Pair | Intellectual Asset |