| XML based | Device Agnostic | ADO | Hybrid Cloud | HTML5 |
| Out of the box | Seamless integration | Predictive Capabilities | Service Oriented | Multi-platform |
| Messaging based | Innovation | INFORMATION TECHNOLOGIES BINGO (free square) | TCO | Web-Based Application |
| SLA | Interoperable | Modulation | Business Process | Economies of Scale |
| Foolproof | Outsourcing | Knowledge Worker | Scaling | Unlimited Bandwith |
| High-Density | Scaling | XML based | Software as a Service | Hybrid Cloud |
| Vaporware | Single Pane of Glass | Out of the box | 24/7 | Virtualize |
| Integrated | ADO | INFORMATION TECHNOLOGIES BINGO (free square) | WebService | Modulation |
| Messaging based | HTML5 | Context Aware | Dual Licensing | Instant Access |
| Service Oriented | Best Practice | End-to-end | On Demand | Green IT |