| Prototype | Cross Sell | Bandwidth | Expectations | Benefit analysis |
| Technologies | Dynamic | End to end | Best Practice | Assets |
| ETA | Prioritized | MARKETING BINGO (free square) | First to market | Targeted |
| Restructuring | Mindset | Wow Factor | Burn rate | Business Plan |
| Emergent | Milestone | Call to Action | Vertical Market | Upside |
| Measurement | Strategize | Convergent | Profit[ability] | End to end |
| Moving/Going Forward | Wow Factor | Facilitate | Client Focus[ed] | Innovation / Innovated |
| Deadlines | Drill Down | MARKETING BINGO (free square) | Sales Driven | Relevance |
| Bandwidth | Touch Base | Downsize | Expectations | Goal[s] |
| Intellectual Property | Win-win | Metrics | Customer Oriented | Empower[ment] |