| Profit[ability] | Call to Action | Empower[ment] | Eyeballs | Time to Market |
| Segment | Retention | Best Practice | Metrics | Revenue |
| Innovation / Innovated | B2B | MARKETING BINGO (free square) | Win-win | Google Juice |
| No-Brainer | Control Group | Run the Numbers | Conversion | Value Add[ed] |
| Action Item | Ball Park | Milestone | Out Source | Monetize |
| Brand[ing] | Business Plan | Relevance | Traction | Profit[ability] |
| Solution(s) | Prioritized | Engage | Moving/Going Forward | Back-end |
| First to market | Synergy / Synergies | MARKETING BINGO (free square) | Deadlines | Objectives |
| Value Add[ed] | Prototype | Scope | Innovation / Innovated | Metrics |
| Google Juice | Strategic | Collaborate | Customer Centric | Ramp Up |