| Burn rate | Paradigm | Milestone | Partner | Prioritized |
| Application Service Provider (ASP) | Niche[s] | Bottom up | Out Source | Run the Numbers |
| Retention | Business Plan | MARKETING BINGO (free square) | Perspective | One to one |
| Integration | Return on Investment (ROI) | Best Practice | Workflow | Search Engine Optimization |
| Braindump | Deadlines | Market Leader | Assets | Client Focus[ed] |
| Impactful | Solution(s) | Sales Driven | Performance | Brand[ing] |
| Big Picture | Innovation / Innovated | A-B Testing | Value Add[ed] | Touch Base |
| Emergent | Benchmark | MARKETING BINGO (free square) | Downsize | Patent |
| Bottom up | Streamline | Ramp Up | B2B | Phase |
| Relevance | Objectives | Dynamic | Deliverable[s] | Real-Time |