| Strategize | Low-Hanging Fruit | On The Same Page | Run the Numbers | Service Oriented |
| Downsize | Application Service Provider (ASP) | Synergy / Synergies | Return on Investment (ROI) | Scope |
| Touch Base | B2B | MARKETING BINGO (free square) | Engage | Acquisition |
| Conversion | High-Level | Grow | Impactful | Metrics |
| Braindump | Traction | Vertical Market | Target Audience | Moving/Going Forward |
| E-commerce | Profit[ability] | Ball Park | Brand[ing] | Objectives |
| Streamline | A-B Testing | Best Practice | Deliverable[s] | Viral |
| Retention | Deadlines | MARKETING BINGO (free square) | Collaborate | Expectations |
| Personalization | Run the Numbers | Growth | Action Item | Ramp Up |
| Proactive | Benefit analysis | Dynamic | Sales Driven | Fast Track |