| Fast Track | Out Source | Touch Base | Prioritized | Acquisition |
| Bottom up | Bandwidth | Win-win | Personalization | Ball Park |
| Pushback | Landing Page[s] | MARKETING BINGO (free square) | Empower[ment] | Goal[s] |
| Workflow | Benchmark | Strategic | Brand[ing] | Cross Sell |
| Assets | Promotion | Patent | Expectations | Robust |
| Niche[s] | Expectations | E-commerce | Measurement | Bottom up |
| Deliverable[s] | Due dilligence | Aggregate | Pipeline | Proactive |
| Sales Driven | Retention | MARKETING BINGO (free square) | A-B Testing | Patent |
| Low-Hanging Fruit | E-business | Solution(s) | Ramp Up | Benchmark |
| Scenario[s] | Call to Action | Action Item | Benefit analysis | Collaborate |