| Landing Page[s] | Innovation / Innovated | Pipeline | Strategic | First to market |
| Synergy / Synergies | Business Plan | Customer Oriented | Robust | Integration |
| Flexibility | Service Oriented | MARKETING BINGO (free square) | Deadlines | Acquisition |
| ETA | Market Leader | Search Engine Optimization | Pushback | Up-Sell |
| Emergent | Empower[ment] | End to end | Upside | Due dilligence |
| Phase | Due dilligence | High-Level | End to end | Control Group |
| Ramp Up | E-business | Client Focus[ed] | Cross Sell | Proactive |
| Mindset | Action Item | MARKETING BINGO (free square) | Focused | Conversion |
| Value Add[ed] | Profit[ability] | Mind Share | Google Juice | Benchmark |
| Acquisition | Expectations | Target Audience | Out Source | Touch Base |