| Convergent | Patent | Call to Action | Performance | Aggregate |
| One to one | Ramp Up | Bottom Line | Portfolio | Revisit |
| Niche[s] | Benefit analysis | MARKETING BINGO (free square) | Assets | Market Leader |
| B2B | Target Audience | Facilitate | Moving/Going Forward | Timeline(s) |
| Integration | E-tailers | Mind Share | Business Plan | ETA |
| Low-Hanging Fruit | Action Item | Revenue | Monetize | Strategic |
| Expectations | Ball Park | ETA | Pushback | Optimization |
| Timeline(s) | Cross Sell | MARKETING BINGO (free square) | Personalization | Customer Relationship Management (CRM) |
| Sales Driven | Followup | Lead The Field / Occupy The Field | Robust | Solution(s) |
| E-tailers | On The Same Page | Engage | Goal[s] | Deadlines |