| Technologies | Flexibility | Demographic | Innovation / Innovated | Profit[ability] |
| Revenue | Scope | Paradigm | Landing Page[s] | Integration |
| Due dilligence | Proactive | MARKETING BINGO (free square) | Business Plan | E-tailers |
| Prototype | Facilitate | Objectives | Deadlines | Up-Sell |
| Braindump | Phase | Retention | Solution(s) | Fast Track |
| Segment | Scope | Buzz | Conversion | Emergent |
| Monetize | Revenue | Niche[s] | Retention | Dynamic |
| Acquisition | Action Item | MARKETING BINGO (free square) | E-commerce | Pushback |
| Downsize | Benchmark | E-tailers | Perspective | End to end |
| Integration | Best Practice | Demographic | Out Source | Drink the Kool-Aid |