| Intellectual Property | Real-Time | Customer Centric | Benefit analysis | Partner |
| Facilitate | Objectives | No-Brainer | Value Add[ed] | Scope |
| Demographic | Downsize | MARKETING BINGO (free square) | End to end | Application Service Provider (ASP) |
| Prototype | Profit[ability] | E-business | Bandwidth | Aggregate |
| Pushback | Sales Driven | Ball Park | On The Same Page | Burn rate |
| E-tailers | Up-Sell | On The Same Page | Ball Park | Customer Service |
| Grow | B2B | Streamline | Landing Page[s] | Deadlines |
| Revisit | Real-Time | MARKETING BINGO (free square) | Optimization | Market Leader |
| Client Focus[ed] | Partner | Bottom Line | Business Plan | Focused |
| Metrics | Milestone | Performance | Profit[ability] | Solution(s) |