| Facilitate | Ball Park | Phase | Dynamic | Niche[s] |
| Automated | Empower[ment] | Growth | Performance | Innovation / Innovated |
| Revenue | Business Plan | MARKETING BINGO (free square) | Flexibility | Control Group |
| Client Focus[ed] | Success | Drink the Kool-Aid | Eyeballs | Mindset |
| B2B | Engage | Ramp Up | Results / Result-Driven | Patent |