| Action Item | Intellectual Property | Back-end | Brand[ing] | Results / Result-Driven |
| Patent | Traction | Technologies | Touch Base | Synergy / Synergies |
| Client Focus[ed] | Monetize | MARKETING BINGO (free square) | On The Same Page | Acquisition |
| Bottom Line | Followup | Aggregate | Workflow | Burn rate |
| End to end | B2B | Strategic | First to market | Application Service Provider (ASP) |