| On The Same Page | Search Engine Optimization | Customer Centric | Prototype | Strategic |
| Deliverable[s] | Portfolio | No-Brainer | Ball Park | Service Oriented |
| Targeted | Flexibility | MARKETING BINGO (free square) | Business Plan | One to one |
| Touch Base | Monetize | Grow | Success | Empower[ment] |
| Mindset | Cross Sell | Aggregate | Benchmark | Sales Driven |