| Brilliant! | Incredible! | Luxe Feel | ‘The Girls’ | Iconic |
| Can’t Believe the Price! | Hero Product/Item | Resident Beauty Expert | Selling Super Fast | Artisan |
| Day to Night | It's Busy Out There! | QVC (free square) | Fabrication | Gorgeousness |
| Remarkable | Matchy Matchy | Transitional | The Perfect Gift | Classic Black |
| Athleisure | Divine | Jump on the Phone | Perfect! | Delicious |
| Resident Beauty Expert | Selling Super Fast | So so Popular | Pounds per Wear/Use | Oh My Gosh!!! |
| The Great Reveal | Dress it Up | Statement Piece | Phenomenal | Transformational |
| I Love This! | It's Busy Out There! | QVC (free square) | ‘Go To’ | ‘The Girls’ |
| How Clever/Cleverly Done! | Sumptuous | Exactly! | Loving This/That | Brilliant! |
| Fabrication | Gifting | Beautiful! | Delicious | Considered Purchase |