| Artisan | Hero Product/Item | Breathtaking | Hilarious | Point of Difference |
| Mix and Match | Athleisure | Jump on the Phone | Breathtaking | Less Than 1/2 the Stock Remaining |
| ‘The Girls’ | Luxe Feel | QVC (free square) | Resident Beauty Expert | Little Goes A Long Way |
| Matchy Matchy | Gifting | On Trend | So so Popular | Exactly! |
| Fashion Focussed | ‘Go To’ | Astonishing | Heavenly | Pounds per Wear/Use |
| Gorgeous | Breathtaking | You’ll Fall In Love With This | Click/Tap The App! | Makes it Pop |
| Stocks are Rapidly Depleting | Heavenly | Incredible! | Oh My Goodness | Quality |
| Oh My Goodness! | Divine | QVC (free square) | Spread That Cost | Iconic |
| Statement Piece | Considered Purchase | Selling Super Fast | Selling Super Fast | Exclusive to QVC |
| Click It Through | Jump on the Phone | Sports Luxe | Hero Product/Item | Transitional |