| Absolutely! | Gifting | Phenominal | Hilarious | Remarkable |
| Click/Tap The App! | Beautiful! | Hero Product/Item | So so Popular | ‘The Girls’ |
| Mix and Match | Resident Beauty Expert | QVC (free square) | Luxe Feel | Throw On |
| Pounds per Wear/Use | The Great Reveal | Point of Difference | Crisp White Shirt | Iconic |
| Transformational | Selling Super Fast | Oh My Goodness | The Perfect Gift | Loving This/That |