| Dashboard | Search Results | Meta Tag | Granular | |
| PageRAnk | ROI | Local Search | Display | Marketing |
| Video Search | Inbound Links | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Natrual / Organic | Web Presence |
| Shopping Cart | Critical path | Optimize / Optimizing | Off-line | Spamdexing |
| Quantifiable Results | Personalization | Meme | Forms | Visibility |