| PHP | Extensible Architecture | Credentials | Modular | Total Cost of Ownership (TCO) |
| Secure / In-Secure | Uptime | Automated | Pattern | Integration / Integrated |
| Readable | Performance | SOFTWARE DEVELOPMENT BINGO (free square) | Prioritise | Mission Critical |
| Component | Middleware | Scalable | Think Outside the Box | Loosely Coupled |
| Iteration | Project | Unit Test | Cross-platform | Network |