| Deploy | Return on Investment (ROI) | Target Audience | On The Same Page | Legacy |
| Landing Page[s] | Acquisition | Tasked | Elevator pitch | Advantage |
| On Board | Backward Compatible | BUZZWORD BINGO (free square) | Strategize | Automated |
| Level Playing Field | Demographic | Back-end | Targeted | Team Building |
| Game Plan | Offline | Upside | Leadership | Cascade Graph |
| Game Plan | On The Same Page | Mission Critical | Grow | Circle the wagons |
| Reuse / Reusability | Time to Market | Basically | Prioritized | Off Site Meeting |
| Mindset | Go Public | BUZZWORD BINGO (free square) | Customer Oriented | Focused |
| Drink the Kool-Aid | Multitask[ing] | Partner | Success | Business Opportunity |
| Ramp Up | Advantage | On the back end | Eyeballs | Burn rate |