| Ecosystem | Ramp Up | Google Juice | Conversion | Engage |
| Target Audience | Innovation / Innovated | Reuse / Reusability | Bottom up | Customer Service |
| Braindump | Fast Track | BUZZWORD BINGO (free square) | At the end of the day | Due dilligence |
| Workflow | Touchpoints | Marketing / Promotional Collateral | Low-Hanging Fruit | A-B Testing |
| Out Source | 30,000 foot view | Goal[s] | Tailwind[s] | Deliverable[s] |